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All Web Promotion Helps Small Businesses
Achieve Success With Search Engines

Chicago, IL., March 14, 2001 -- What good is spending your money on a website if no one can find it? “Success on the Internet depends on gaining a premium search engine position,” said Michael Roebuck, general manager of All Web Promotion, Inc. “If a company name does not appear in the first three pages of a search entry, it could mean the loss of potential viewers and customers.”

All Web Promotion is a website ranking and optimization company that helps small businesses get ranked on the top Internet search engines, including Yahoo, AOL Search, Lycos, and more.

Roebuck and his team of Internet experts carefully research the requirements of each search engine to which it submits. By coding information by hand, line-by-line, information is tailored for each site. “Most web optimization companies use software programs that blast the same information to thousands of search engines,” said Roebuck. “This is ineffective because it ignores the special requirements of top search engines.”

The All Web Promotion team also reviews each client’s website, and, if necessary, makes recommendations to enhance readability by search engines. If a website is unreadable to search engines, All Web Promotion can create search engine-optimized pages. These pages are located at a promotional site that points people to the client’s corporate website. It is important to note, said Roebuck, that once a promotional site is created, the client owns it. “Many companies will hold domain names at ransom. If a client cancels service, they sell the domain to the competition,” he said.

Search engines are fickle and can randomly refresh their search criteria daily, weekly or monthly. “Each time a search engine refreshes, a company could lose its position,” said Roebuck. All Web Promotion’s team monitors rankings daily. If a client’s ranking falls, they immediately begin editing pages to bring the rankings back up. “It’s a labor intensive process, but it provides a strong added value to our clients,” said Roebuck. All Web Promotion also offers a software package to clients that allows them to view their rankings online at any time.

All Web Promotion’s client base is made up of a variety of small to medium sized businesses across several industries with locations throughout the United States as well as Canada, Europe, and Asia. Ken Potter, founder and owner of Internet service provider,, contracted with All Web Promotion last October and by the end of November was seeing results. “Our web traffic is incredible now,” Potter said. “Hits have increased from 1,000 weekly to over 10,000 weekly. We could not be more pleased.”

Even with clients spanning the globe, Roebuck and his team stay in close contact with each customer. “The customer service is awesome,” said Potter. “Michael is always available to talk to me.”

All Web Promotion backs up its promises with a “pay for play” policy. “Results are guaranteed,” said Roebuck. “If your site is not listed, you do not pay.”

Roebuck has recently written A Beginner’s Guide to Search Engine Placement and Ranking, a book to help beginners understand the ins and outs of search engine placement. Readers will learn the basic skills to create a website or edit an existing one to ensure readability and placement by search engines. The book is available on for $9.95 plus shipping and handling.

For more information about All Web Promotion, visit the company’s website at With questions, email Roebuck at or call 1-888-883-9462.

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